The discovery process starts with an initial meeting that can be in person or over the phone. During this meeting we learn about your company and talk you through my work process. Afterwards, you fill out a brand questionnaire to help us learn more about your company and design needs.
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We will learn everything we can about your business. We want to know your positioning, strategies and challenges. We need to know who your competitors are, and what your goals are. Before we begin the creative development it's important for us to immerse ourselves in your business until we understand the whole picture.

Now that we know your business we can start with the creative development. Based on your goals, branding, and the desired outcome, we will develop a  range of design candidates. We will refine these concepts and develop the artwork until it's presentable.

We will present the design pathways. Our thinking and objectives behind the designs will be explained in detail. From this presentation, you will choose a design pathway you want to move forward with, and develop.
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We will then develop the chosen pathway until it meets all of your needs and expectations. You will be provided with digital presentations of each mechanical of the chosen design for approval.